Guide

Customer Engagement Report: How to Win Trust and Loyalty in 2018

Pure360 and DMA present:

We all like to think that our customers are loyal. That they choose our products and services because of a deeper connection to our brand.

But is that really the case?

Are consumers genuinely loyal or is it purely habit? And how it loyalty changing?

We teamed up with DMA to survey thousands of consumers about their attitudes and behaviours towards brand loyalty. This report reveals all.

Discover what really influences trust and loyalty. Learn the tactics that will keep your customers loyal in 2018 and beyond.

  • The seven key drivers of loyalty as revealed by our research
  • How the drivers of loyalty change based on sectors
  • Which¬†marketing channels are best for creating loyalty
  • What consumers really want from reward schemes

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