The Rivervale team improved their email marketing results by 40% with Pure360
The importance of welcome campaigns as part of your email marketing strategy
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We all like to be made to feel welcome, don’t we? And that feeling doesn’t change just because we’re interacting with a brand.
Welcome emails are the perfect way to build trust, create brand affinity, and guide potential customers towards that important first purchase.
The stats speak for themselves.
Welcome emails generate 8 times more revenue than the average bulk email. And they’re 4 times more likely to be opened.
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