Webinar: Boosting your revenue by introducing recovery emails into your eCommerce strategy
Tom Ricards, Senior Strategic Account Manager, Pure360
In this webinar we'll cover:
With an average basket abandonment rate of 69.29% (Baymard, 2017), any eCommerce website or business is losing 7 out of every 10 potential sales. Now although this can be seen as a natural consequence of user behaviour on such sites, it doesn’t mean that some of these can’t be won back.
For this exact reason, recovery email campaigns are becoming more useful and valuable, for both businesses and their customers.
The use of dynamic, triggered emails can help to increase online revenue – our eCommerce customers see an average 12% uplift in online revenue as a result of using browse and cart abandonment campaigns.
In this webinar our Senior Strategic Account Manager Tom Ricards will be delving into all manner of real-life examples of recovery emails, looking into and explaining why they work as well as they do.
Join us at 3pm on Wednesday 25th October to learn more about the increasing importance of recovery campaigns, including actionable takeaways on how you can either implement them into your eCommerce strategy, or improve upon your existing campaigns.
You can also download the Best Practice Guide to Recovery Campaigns before the webinar, to get a sneak peek at some of the emails that Tom will be dissecting.