That’s the way the Cookie Crumbles – How to get the most out of your Cookies

The Cookie Law started as an EU Directive in 2011. It was designed to protect a user’s online privacy by requiring websites to provide them with the option to refuse the use of cookies.

A cookie is a great way to remember who your leads are between web pages. They allow things like remembering preferences, tracking visitors, and allowing ads to remember who you are and target stuff at you. Almost every website uses cookies and has done for years, but the Cookie Law requires websites to ask their visitors for permission to use cookies.

In this recording, Simon explains:

  • Understanding the Cookie Law and its effects on your business and marketing.
  • First Party Cookies vs Third Party Cookies.
  • Using Cookies in your marketing and how to get the most out of using them.

 


Read our privacy and cookie policy to see how we will process the data you provide.


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Happy reading and make sure you check out our best practice seminars.

Data Processing
Going forward we will be processing your Personal Information under Legitimate Interest, you will receive any specific piece(s) of information you requested, as well as allowing us to send you appropriate and useful communications. To review these communications and update or opt-out of our emails, please take a look at our privacy and cookie policy.

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