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Best email campaigns 2017

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20 Best Email Campaigns of 2017

We’ve seen some outstanding examples of email marketing in 2017. For us, the best email campaigns—the ones that really cut...

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2018 customer experience trends

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Top Customer Experience Trends to Watch in 2018

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7 Ways to Increase Conversions: Holistic Live Circle

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7 Ways to Increase Conversions: Lessons from Holistic Live Circle

At this November’s Holistic Live Circle, an invite-only event run by Holistic Email Marketing, senior marketers explored ways to increase...

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Email metrics

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10 Key Email Metrics That You Should Be Measuring and Tracking

Tracking email metrics is a vital for measuring success, honing your strategy, optimising campaigns, and driving better results. In this...

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Best BFCM email marketing

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Best Black Friday and Cyber Monday Email Marketing Campaigns

The most hyped sales weekend of the year has come and gone—and we’re all still gasping for air! What a...

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Reading christmas triggered email

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What Triggered Emails Will Smart Brands Send This Christmas?

With Christmas just around the corner, your seasonal campaigns and offers are bound to be wrapped up and ready to...

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Lake District Hotels Case Study

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How a Travel Brand Increased Bookings by Building a Single Customer View

Ever felt like you need to escape to the country? After a busy week in the office, we sure have....

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Free Festive Marketing Essentials Checklist

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Festive Marketing Essentials Checklist

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11 Examples of Social Proof in Travel Marketing

Social proof is the concept that people will change their behaviour according to what other people do, say, or think....

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Man travelling reading email on phone

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6 Travel Brands That Send Great Triggered Emails

In this blog post, we take a look at six travel brands that send great triggered emails. The examples we explore...

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Recovery email campaigns webinar

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Webinar: Boosting your revenue by introducing recovery emails into your eCommerce strategy

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Email Marketing in the Travel Industry

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Countdown Timers

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7 Examples of Email Countdown Timers That Create Urgency

There’s nothing quite like a ticking clock to get people to snap into action. After all, it’s human nature to...

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mails Improve Customer Experience

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6 Emails That Improve Customer Experience

Creating a seamless customer experience is crucial to an eCommerce brand’s success and is high on the agenda for heads...

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Consumer browsing eCommerce site in retail store

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Pure360 eCommerce customers enjoy average ROI of 1150%

Leading UK digital marketing technology provider, Pure360, has launched a new eCommerce solution to help mid-market retailers and travel shops...

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