💪 How strong is your email game? Find out how to stack up against your industry peers by taking the Pure360 Bench Test

Archive

eCommerce Marketing Strategy Statistics

BLOG

40 eCommerce Statistics That Will Shape Your Strategy

eCommerce is playing a key role in catering for customers’ developing and demanding buying habits. As the industry grows and...

Read more

BLOG

What Does a Modern Retailer Need to Succeed

House of Fraser’s last-minute buyout buyout, and John Lewis’ announcement of a 99% profit drop dominated the headlines last quarter. Acting...

Read more

BLOG

The Rise of Direct-to-Consumer Brands

Change is afoot in the world of eCommerce. Direct-to-consumer (DTC) brands are revolutionising the retail model. Bypassing the middleman, these...

Read more
Ramsdens Financial

BLOG

How Ramsdens increased online revenue by 60% with email automation

Read more

BLOG

10 Must-Have Lifecycle Automations for Health and Beauty Brands

Health and beauty the fastest growing retail sector in eCommerce. The online health and beauty market in the UK is...

Read more

BLOG

Why Luxury Brands and Retailers Can’t Ignore Personalisation

Online personalisation has spurred rapid growth for many eCommerce businesses in recent years. To date, brands like ASOS — with...

Read more

BLOG

Creating a Cross-channel Customer Journey in Health and Beauty

When it comes to health and beauty it’s all about the customer experience. Customers don’t just want a product –...

Read more

BLOG

The Essential Guide to eCommerce Revenue Growth

Read more

BLOG

How Personalisation is Transforming the Health and Beauty Industry

Per ounce, the cost of makeup can be more than gold. It’s facts like this that make the cosmetics industry...

Read more

BLOG

Why Fashion Retailers Need to Prioritise Personalisation

Personalisation is all about creating relevant experiences for your customers. And fashion is arguably the industry where relevance is paramount....

Read more

BLOG

How to Calculate (and Reduce) Customer Acquisition Costs in eCommerce

There’s a level of investment needed to attract new customers – it includes time, resource and cold, hard cash. And...

Read more

BLOG

How Personalisation is Transforming the Furniture and Homeware Industry

The way modern consumers shop for furniture has dramatically changed in recent years. Gone are the days of traipsing round...

Read more

BLOG

10 Retail Brands That Have Mastered Content Marketing

In the digital age, consumers like to discover things for themselves. They search for information on topics that interest them....

Read more

BLOG

Preparing for GDPR: The State of Retail Email Subscribe Forms 2018

Read more

Become a better marketer

With our free learning resource! Sign up now for access to the UK's best strategy advice, industry innovations, best practice and tons of actionable insights. #betterstartshere