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Is Shopify’s email marketing service all it’s cracked up to be?

With ecommerce software provider, Shopify, recently announcing the addition of an email marketing service to their offering, Pure360’s Marcus Webb...

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FORCES CARS DIRECT CASE STUDY

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How Forces Cars Direct Made 170% ROI From One Email Campaign

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Infographic: The Rise of the Independent Retailer

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eCommerce Marketing Strategy Statistics

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40 eCommerce Statistics That Will Shape Your Strategy

eCommerce is playing a key role in catering for customers’ developing and demanding buying habits. As the industry grows and...

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What Does a Modern Retailer Need to Succeed

House of Fraser’s last-minute buyout buyout, and John Lewis’ announcement of a 99% profit drop dominated the headlines last quarter. Acting...

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The Rise of Direct-to-Consumer Brands

Change is afoot in the world of eCommerce. Direct-to-consumer (DTC) brands are revolutionising the retail model. Bypassing the middleman, these...

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Ramsdens Financial

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How Ramsdens increased online revenue by 60% with email automation

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10 Must-Have Lifecycle Automations for Health and Beauty Brands

Health and beauty the fastest growing retail sector in eCommerce. The online health and beauty market in the UK is...

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Why Luxury Brands and Retailers Can’t Ignore Personalisation

Online personalisation has spurred rapid growth for many eCommerce businesses in recent years. To date, brands like ASOS — with...

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Creating a Cross-channel Customer Journey in Health and Beauty

When it comes to health and beauty it’s all about the customer experience. Customers don’t just want a product –...

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The Essential Guide to eCommerce Revenue Growth

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How Personalisation is Transforming the Health and Beauty Industry

Per ounce, the cost of makeup can be more than gold. It’s facts like this that make the cosmetics industry...

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Why Fashion Retailers Need to Prioritise Personalisation

Personalisation is all about creating relevant experiences for your customers. And fashion is arguably the industry where relevance is paramount....

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How to Calculate (and Reduce) Customer Acquisition Costs in eCommerce

There’s a level of investment needed to attract new customers – it includes time, resource and cold, hard cash. And...

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