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eCommerce Marketing Strategy Statistics

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40 eCommerce Statistics That Will Shape Your Strategy

eCommerce is playing a key role in catering for customers’ developing and demanding buying habits. As the industry grows and...

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How-to-create-a-killer-festive-marketing-strategy

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How to create a killer festive marketing strategy

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The Benefits of an All-in-one Personalisation Platform

Is building a highly personalised customer experience high on your agenda? If so you’re not alone. The overwhelming majority (98...

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Optimising-the-customer-lifecycle-with-email-automation

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Optimising the Customer Lifecycle with Email Automation

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The Essential Guide to Personalisation in the Travel Industry

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The Essential Guide to Personalisation in the Travel Industry

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What Does a Modern Retailer Need to Succeed

House of Fraser’s last-minute buyout buyout, and John Lewis’ announcement of a 99% profit drop dominated the headlines last quarter. Acting...

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Email Delivery

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Customer Engagement Report: How to Win Trust and Loyalty in 2018

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9 Email Retargeting Campaigns You Should Be Using

The modern consumer’s journey to purchase is rarely linear. It may take days, weeks — or even months — for...

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How to Use Pop-ups Without Annoying Your Visitors

Pop-ups, popovers, overlays. Whatever you call them, you’ve likely seem them across the web. And you might already be using...

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The Rise of Direct-to-Consumer Brands

Change is afoot in the world of eCommerce. Direct-to-consumer (DTC) brands are revolutionising the retail model. Bypassing the middleman, these...

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IRUK Top 500 Brand Engagement Report 2018

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Ramsdens Financial

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How Ramsdens increased online revenue by 60% with email automation

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14 Types of Products Recommendations That Go Beyond the Basics

Most eCommerce businesses will have some form of product recommendations on their website, but many will be only covering the...

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9 Post-Purchase Email Campaigns You Should Be Using

As marketers, we can fixate on conversions. We become obsessed with finding new ways to ease customers along to their...

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10 Must-Have Lifecycle Automations for Health and Beauty Brands

Health and beauty the fastest growing retail sector in eCommerce. The online health and beauty market in the UK is...

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