BLOG Worlds apart: Three different approaches to abandonment emails in the travel industry Making travel plans can take hours. With multiple booking options, reviews to read and prices to compare, we’ve become obsessed... Read more
BLOG The rise of silver tourism: How the travel industry can attract an older audience The traveller and tourism industry has backed itself into a corner when it comes to marketing. It seems to be... Read more
BLOG Wish you were here? Using automated emails to trigger memories and bookings in the travel industry We’re used to automated emails from the travel industry – from ticket confirmations, itineraries and reminders for forthcoming trips. On... Read more
BLOG The travel industry – making America great again! It feels like we’ve been experiencing some pretty bleak times at the moment – political and social division which has,... Read more
BLOG How WestJet brought festive spirit to the travel industry There’s a hero of Christmas campaigning – it’s not Coca-cola, M&S or even John Lewis. It’s Canadian Airline WestJet. While... Read more