BLOG Beginner’s guide to segmentation: Part 3 A database will only tell you so much – most of which is about the past. Sophisticated segmentation strategies are... Read more
BLOG Beginner’s guide to email segmentation – part two There’s a lot of mystery surrounding email segmentation. Who to target, how to do it efficiently and what results you... Read more
BLOG The beginner’s guide to email segmentation – part one Email segmentation – you know you should be doing it but you just don’t have time. It’s the complaint we... Read more
BLOG New York Times makes costly email gaffe The importance of using expert email marketing solutions has been highlighted by a colossal error made by American newspaper The... Read more