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DMA labs


DMA’s Customer Engagement Labs Hackathon. What we learnt.

Recently, we had the pleasure of attending and sponsoring Data & Marketing Association’s (DMA) day-long hackathon style event – Customer...

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Engagement and customer retention


DMA Email Customer Lifecycle: Engagement and Retention

Last Tuesday, the Pure360 gang attended part three of the DMA series of email lifecycle marketing seminars, which this time...

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