Integrated Digital Marketing Software from Pure360

Pure360 Integrations

Improved integrations with increased capability across the Pure360 Marketing Suite

We offer a wide range of integrations across the Pure360 Marketing Suite to support your marketing campaigns and business goals, including CRM, eCommerce and CMS solutions.

Utilise our Zapier integration to seamlessly connect with more than 750 apps, such as Google Analytics, WordPress and Salesforce, giving you a broad range choices and opportunities.

Integrations explained in three simple steps

  • Sync

    Sync new events from over 750 apps

  • Action

    Action real-time website behaviour

  • Consolidate

    Consolidate true lifecycle marketing

Magento

Identify key customer segments based on their buying and engagement behaviour, then create effective, automated campaigns to drive the behaviours that you really want.

Salesforce

Transfer members of Salesforce campaigns directly into your PureCampaign account, without the need to export and import data, and transfer recipient activity data generated from your email marketing campaigns back into Salesforce.

MS Dynamics

Integrate MS Dynamics to see your email campaign results and update contact data in your CRM.

  • Marketing will see how the leads they’ve produced are followed up
  • Sales will know which emails their prospect has responded to
  • Management can plan marketing activity based on campaign ROI
  • Transfer of Leads and Contacts from MS Dynamics CRM campaigns directly into your Pure360 account
  • Quick transfer recipient activity data generated from your email marketing campaigns back into Microsoft Dynamics CRM

OpenTable

Integrate OpenTable with PureCampaign to utilise the information you have gathered from your customers and their reservations. The data feeds directly into PureCampaign, allowing you to automate emails and campaigns to increase customer engagement, loyalty, and spend

  • Data automatically imported into PureCampaign from OpenTable
  • Automate your campaigns using your OpenTable data, including first and last name, restaurant, birthday, anniversary, reservations, cancellations, and spend

How using our integrations can benefit you

Save time and resource by automatically syncing new events such as new subscribers, leads, contacts and sales orders from your eCommerce website to PureCampaign.

Action browsing and purchasing web behaviour to automate highly relevant communications such as cart abandonment, browse abandonment, post-purchase replenishment and up sell/cross sell campaigns.

Nurture and engage your audience from point of sign up all the way to them becoming a loyal brand advocate by consolidating all of your data sources into a single customer view to implement true lifecycle marketing.

For restaurants, keep customers engaged and increase repeat purchases by targeting segments of users based on their spend, frequency of visits, when they visited or your restaurant ID.

Third parties that we can integrate with include:

  • "We've used Pure360 since 2005 and have come to rely on its speed and functionality for all our eCRM activity, with the addition of their new social media tools it makes perfect sense to roll out Pure360 across all our European territories."

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Be part of the journey

We are committed to improving our customers’ results by taking them on a journey of email maturity.

Speak to one of our email experts today to find out how we can help you to grow your marketing sophistication.

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