The Rivervale team improved their email marketing results by 40% with Pure360
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Increase subscriptions, create sticky relationships, improve engagement and reduce churn with Pure360’s AI Marketing Platform
With readers’ requirements rapidly changing, and competition ever-increasing. Publishers need to set a solid data strategy to support personalisation and advertising opportunities.
Consolidate various data systems, from CRM to ESP, spreadsheets to hard copies with Pure360.
Roughly 70% of website visitors abandon forms, meaning your publishing business could be losing valuable subscriptions and purchases at the very first stage. Deliver powerful email abandonment series that gives the audience an extra nudge to buy or sign up
Increased competition from both publishers and individual content providers means that acquiring new readers can be a challenge. Create a hyper personalised experience to engage new readers, showcasing what they want and when they want it.
As a content provider, personalisation should be at the heart of any publisher’s marketing strategy. The Pure360 AI driven platform will analyse browse and purchase history, real-time behaviour, and purchase intent to ensure the right content, products and subscriptions are shown to each customer. At the right time.
With all of their data in one place, publishers can also conduct RFM (recency, frequency, monetary) modelling and analysis. This helps to identify the readers they are most likely to lose. With this segment you can use different tactics to drive engagement and deliver highly tailored content.
We're proud that our customers have spoken and they love working with us! With the highest customer satisfaction scores, Pure360 is the partner of choice for you!. We are committed to your success.
With our personalisation audit we will help you understand how you can improve your email and web personalisation strategy to drive better results.
Customers have rated us 4.5 stars out of 5 on G2 Crowd
Case Study: Unity Media improves email performance by 20% year on year
The Pure360 team are amazing and are always happy to help and just a phone call or email away.
Emma Grigg - Digital Marketing & Development
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