Give your customers a reason to engage with your marketing
Timely, relevant, personalised.
Deliver the right message at the right time for every customer.
Your business is unique. Your customer lifecycle should be too.
Here’s how we’ll work with you.
We build it
We start by understanding what makes your business unique and why your customers buy from you.
From there we work with you to design a lifecycle that’s entirely unique to your business.
We automate it
Your marketing needs to keep up with your customers. Automation makes that possible.
We implement triggers to automate marketing campaigns across your lifecycle. This lets you react to real-time customer behaviour, moments of intent and loss of engagement.
We personalise it
Automation is meaningless without relevancy.
We use real-time personalisation to ensure messages are not just timely, but also highly relevant to the individual.
We optimise it
We don’t just love you and leave you.
We work to drive continual improvements through A/B and multivariate testing and strategic guidance.
Ready to build the lifecycle you’ve been waiting for?
An effective lifecycle is for naught without people to market to.
We can help you grow your marketing lists and nurture new subscribers towards conversion.
Implement targeted overlays that will deliver the right message at the right time to grow your marketing lists.
Use welcome campaigns to nurture new subscribers towards their first purchase.
Drive sales from website visitors who show high purchase intent or abandon shopping carts.
Turn window shoppers into buyers with retargeting emails when people leave your website.
69% of people abandon their cart. Cart abandonment retargeting reminds them what they’ve left behind and tempts them back to complete the purchase.
Grow customer lifetime value with automations that drive repeat purchases and build loyalty.
Cross-sell and upsell
Tempt your customers to buy again with personalised recommendations based on recent purchases.
Ensure your customers never go without their favourite products. Deliver timely emails based on the lifespan of each product.
Let frequent buyers know about your loyalty programs. Whether it’s reward points, refer a friend or VIP memberships.
React early to stop lapsed customers from slipping away.
Secure continued business with staggered campaigns that encourage people to renew subscriptions and services.
Retarget lapsed customers who haven’t purchased in a while or when they stop engaging your email marketing.
Ready to drive more revenue with lifecycle automation?
You determine what works best for your business based on how your customers behave.
Real-time behavioural tracking
We analyse website behaviour, purchase behaviour and email engagement to understand where each customer sits in your lifecycle.
A/B and multivariate testing
Set up tests with just a few clicks. Track your results in real-time and see which variant is making you more money.
Our managed onboarding service will get you up to speed and driving value from day one.
Create beautiful lifecycle emails with ease using our drag-and-drop editor.
Customers have rated us 4.5 stars out of 5 on G2 Crowd
“Pure360 is helping us move visitors more smoothly through the sales funnel, increase conversions, and improve customer retention.”
AARON FIELD, HEAD OF DIGITAL, LUKE 1977