Key Dates for Marketers in 2022

With so many events, trade shows, holidays, and conferences throughout the year, there are tonnes of opportunities for marketing campaigns, promotions, and also professional learnings.

But cramming everything into those 365 days can be a challenge. Which is why it’s so important for marketers to be prepared and plan out their year ahead.

To help marketers out, we have put together a comprehensive month on month marketing calendar to help them navigate the industry in 2022.

January

1st January – New Year’s Day

1st – 31st January – Dry January

1st – 31st January – Veganuary

1st – 31st January – Ginuary

6th January – National Shortbread Day

12th January – SEJ eSummit Virtual Conference (online)

13th January – PR Week Global Awards (Global)

16th January – Hot & Spicy Food Day

17th January – Blue Monday

17th January – AffiliateINSIDER Summit (London)

23rd January – Sticky Toffee Pudding Day

25th January – Burn’s Day

26th January – Australia Day

27th January – Chocolate Cake Day

27th January – Digital Marketing Summit (London)

28th January – PR Moment Awards (London)

30th January – National Croissant Day

February

1st February – Chinese New Year (Lunar New Year) Tiger

1st – 28th February – LGBT History Month

2nd February – Frozen Yoghurt Day

2nd – 5th February – iGB Affiliate (London)

3rd February – MarTech WebSesh (Online)

4th February – World Cancer Day

5th February – World Nutella Day

6th February – Yorkshire Pudding Day

8th February – eTailing Summit – (London)

9th February – National Pizza Day

10th February – World Pulses Day

13th February – Galentine’s Day

13th February – Tortellini Day

14th February – Valentine’s Day

17th February – Random Acts of Kindness Day

20th February – Love Your Pet Day

23rd February – Social Media Strategies Summit (Online)

24th February – #MarTechFest DiaUp – Seth Godin (Online)

27th February – National Strawberry Day

March

1st March – St David’s Day

1st March – Shrove Tuesday

1st March – Pancake Day

1st March – eTail Connect UK (London)

2nd March – MarTech Leaders Dinner (London)

2nd March – Ash Wednesday

3rd March – World Book Day

7th – 11th March – Digital City Festival (Manchester)

7th – 13th March – British Pie Week

8th March – International Women’s Day

10th March – Popcorn Lovers Day

14th March – Hero Conf (London)

17th March – St. Patrick’s Day

18th March – Red Nose Day

18th – 19th March – Holi

20th March – First Day of Spring

20th March – International Day of Happiness

23rd – 25th March – CityJS (London)

24th March – App Promotion Summit (London)

25th March – International Waffle Day

27th March – BST starts

27th March – Mother’s Day

27th March – International Whiskey Day

28th March – Advertising Week Europe (London)

31st March – #MarTechFest DialUp (Online)

April

1st April – April Fool’s Day

1st April – Sourdough Bread Day

3rd – 5th April – Lead Generation World (London)

3rd April – Ramadan Start

4th April – International Carrot Day

6th April – MeasureFest (Brighton)

7th April – brightonSEO (Brighton)

10th April – Siblings Day

11th April – National Pet Day

11th April – Cheese Fondue Day

15th April – Good Friday

16th April – Day of the Mushroom

16th April – National Eggs Benedict Day

17th April – Easter Sunday

18th April – Easter Monday

19th April – Bicycle Day

21st April – National Tea Day

22nd April – Earth Day

23rd April – St George’s Day

25th – 28th April – International JavaScript Conference (London)

25th April – eTail Europe (London)

May

1st May – End of Ramadan

1st May – Labour Day (UK)

2nd May – May Day

4th May – Star Wards Day

4th May – Youth Marketing Strategy (London)

5th May – MarTech VIP CX Series (London)

5th May – Cinco de Mayo

11th May – National Eat What You Want Day

11th May – Digital Travel (London)

11th May – Internet Retailing Expo

13th May – World Cocktail Day

13th May – International Hummus Day

16th – 22nd May – National Vegetarian Week

16th May – International Day of Light

17th May – World Baking Day

17th May – National Walnut Day

18th May – MarTech Leaders Retreat (London)

20th May – World Bee Day

24th – 28th May – Chelsea Flower Show

25th May – MarTech WebSesh (Online)

28th May – International Hamburger Day

29th May – National Biscuit Day

30th May – 5th June – National BBQ Week

31st May – Spring Bank Holiday

May 31st – #DMWF Global (London)

June

1st June – Global Day of Parents

1st June – 30th – Pride Month

1st June – World Milk Day

2nd June – MarTech WebSesh APAC (Online)

2nd June – Spring Bank Holiday

3rd June – Her Majesty The Queen’s Platinum Jubilee

3rd June – Platinum Jubilee Bank Holiday

3rd June – National Fish & Chips Day

3rd June – National Doughnut Day

4th June – National Cheese Day

5th June – International Pineapple Day

6th – 8th June – Shoptalk (London)

8th June – Best Friends Day

10th June – National Iced Tea (U.S)

10th June – World Gin Day

10th – 12th June – Download Festival

11th June – World Gin Day

12th June – International Falafel Day

15th June – eCommerce Live (London)

15th June – National Beer Day (UK)

16th June – World Tapas Day

18th June – International Sushi Day

19th – 27th June – National Picnic Week

19th June – Father’s Day

21st June – Summer Solstice

21st June – International Day of Yoga

21st June – Beginning of Summer

22nd June – National Selfie Day

22nd – 26th June – Glastonbury Festival

23rd June – Digital Marketing World Forum (London)

23rd June – #DMWF Global (London)

25th June – Midsummer’s Day

27th June – Retail & Hospitality Design Forum (London)

27th June – 10th July – Wimbledon Championship dates

30th June – #MarTechFest Global – Leaders Dinner B2B (London)

30th June – #MarTechFest Global – Leaders Dinner B2C (London)

July

1st June – #MarTechFest Global (London)

1st June – MarTech VIP CX Series (London)

1st – 31st July – National Ice Cream Month (U.S)

4th July – American Independence Day

6th July – National Fried Chicken Day

7th July – World Chocolate Day

9th July – Eid al-Adha begins

11th – 13th July – UnGagged (London)

13th July – International French Fry Day

16th July – National Cherry Day

17th July – World Emoji Day

20th July – National Hot Dog Day (U.S)

25th July – School Holidays (differs per school)

26th July – Back to School (ends early September)

29th July – International Chicken Wing Day

30th July – International Cheesecake Day

30th July – Islamic New Year

30th July – International Day of Friendship

31st July – National Avocado Day

August

1st August – Summer Bank Holiday (Scotland)

1st August – National Girlfriend Day

4th August – #MarTechFest DialUp (Online)

5th August – International Beer Day

8th August – International Cat Day

9th August – Book Lovers Day

10th August – National Lazy Day

11th August – #MarTechFest PopUp (London)

13th August – National Prosecco Day

16th August – National Rum Day

18th August – MarTech Leaders Dinner (London)

19th August – World Photography Day

23rd – 25th August – Reading Festival

25th August – National Burger Day

26th August – National Dog Day

28th – 39th August – Notting Hill Carnival

29th August – Summer Bank Holiday

September

1st September – TECHSPO (London)

1st September – MarTech VIP CX Series (London)

1st September – DigiMarCon UK (London)

1st September – 1st September – Autumn Begins

1st September – Love Lamb Week

1st September – National Tofu Day

3rd September – International Bacon Day

5th September – Back to School (differs per school)

5th September – Cheese Pizza Day

6th September – Labour Day (US)

6th September – Read a Book Day

7th September – World Salami Day

12th September – National Blackberry Day

12th September – National Chocolate Milkshake Day

13th September – International Chocolate Day

16th September – National Guacamole Day (U.S)

17th September – 3rd October – Oktoberfest

18th September – National Cheeseburger Day (U.S)

20th September – Pepperoni Pizza Day

22nd September – White Chocolate Day (U.S)

22nd September – #MarTechFest DialUp (Online)

27th September – World Tourism Day

28th September – eCommerce Expo

29th September – brightonSEO (Brighton)

October

1st – 31st October – Black History Month

1st – 31st October – Breast Cancer Awareness Month

1st – 31st October – Go Sober for October (Stoptober)

1st October – International Coffee Day

1st October – World Vegetarian Day

4th October – National Taco Day

5th October –   MarTech WebSesh (Online)

9th October – International Beer and Pizza Day

10th October – World Porridge Day

10th October – World Mental Health Day

11th October – MarTech WebSesh – APAC (Online)

14th October – World Egg Day

14th October – National Desserts Day

16th October – World Food Day

17th October – SearchLove (London)

19th October – International Gin & Tonic Day

20th October – #MarTechFest Global – Leaders Dinner B2B (London)

20th October – #MarTechFest Global – Leaders Dinner B2C (London)

20th October – International Chefs Day

21st October – #MarTechFest Global (London)

22nd October – National Nut Day

25th October – World Pasta Day

26th October – National Pumpkin Day

29th October – National Cat Day

30th October – BST ends

31st October – Halloween

November

1st – 30th November – Movember

1st November – World Vegan Day

3rd November – World Sandwich Day

5th November – Guy Fawkes Night

8th November – Cappuccino Day

11th November – Remembrance Day

12th November – Youpreneur Summit (London)

13th November – Remembrance Sunday

22nd November – B2B Marketing Expo (London)

25th November – Black Friday

28th – November – Cyber Monday

30th November – St Andrew’s Day

December

2nd December – English Breakfast Day

4th December – National Cookie Day

5th December – Pigs in Blankets Day

7th December – #MarTechFest DialUp (Online)

11th December – Christmas Jumper Day

14th December – Christmas Jumper Day

21st December – Winter Solstice

24th December – Christmas Eve

25th December – Christmas Day

26th December – Boxing Day

28th December – Bank Holiday

31st December – New Year’s Eve


Key dates for retail marketers in 2022

2021 has continued to be an unpredictable year for retailers.

Many are still building back their business after lockdowns, others are facing unprecedented surges in demand, and some have had to pivot their offering entirely.

Many retailers are hoping for a more consistent 2022, and planning is going to be key to achieving this.

That’s why we have put together a comprehensive month on month retail marketing calendar to help marketers navigate the industry in 2022.

January

1st January – New Year’s Day

1st – 31st January – Dry January

1st – 31st January – Veganuary

1st – 31st January – Ginuary

6th January – National Shortbread Day

16th January – Hot & Spicy Food Day

17th January – Blue Monday

23rd January – Sticky Toffee Pudding Day

25th January – Burn’s Day

26th January – Australia Day

27th January – Chocolate Cake Day

30th January – National Croissant Day

February

1st February – Chinese New Year (Lunar New Year) Tiger

1st – 28th February – LGBT History Month

2nd February – Frozen Yoghurt Day

4th February – World Cancer Day

5th February – World Nutella Day

6th February – Yorkshire Pudding Day

9th February – National Pizza Day

10th February – World Pulses Day

13th February – Galentine’s Day

13th February – Tortellini Day

14th February – Valentine’s Day

17th February – Random Acts of Kindness Day

20th February – Love Your Pet Day

27th February – National Strawberry Day

March

1st March – St David’s Day

1st March – Shrove Tuesday

1st March – Pancake Day

1st March – eTail Connect Uk (London)

2nd March – Ash Wednesday

3rd March – World Book Day

7th – 13th March – British Pie Week

8th March – International Women’s Day

10th March – Popcorn Lovers Day

17th March – St. Patrick’s Day

18th March – Red Nose Day

18th – 19th March – Holi

20th March – First Day of Spring

20th March – International Day of Happiness

25th March – International Waffle Day

27th March – BST starts

27th March – Mother’s Day

27th March – International Whiskey Day

April

1st April – April Fool’s Day

1st April – Sourdough Bread Day

3rd April – Ramadan Start

4th April – International Carrot Day

10th April – Siblings Day

11th April – National Pet Day

11th April – Cheese Fondue Day

15th April – Good Friday

16th April – Day of the Mushroom

16th April – National Eggs Benedict Day

17th April – Easter Sunday

18th April – Easter Monday

19th April – Bicycle Day

21st April – National Tea Day

22nd April – Earth Day

23rd April – St George’s Day

May

1st May – End of Ramadan

1st May – Labour Day (UK)

2nd May – May Day

4th May – Star Wards Day

5th May – Cinco de Mayo

11th May – National Eat What You Want Day

11th May – Internet Retailing Expo

13th May – World Cocktail Day

13th May – International Hummus Day

16th May – International Day of Light

16th – 22nd May – National Vegetarian Week

17th May – World Baking Day

17th May – National Walnut Day

20th May – World Bee Day

24th – 28th May – Chelsea Flower Show

28th May – International Hamburger Day

29th May – National Biscuit Day

30th May – 5th June – National BBQ Week

31st May – Spring Bank Holiday

June

1st June – Global Day of Parents

1st June – World Milk Day

1st June – 30th – Pride Month

2nd June – Spring Bank Holiday

3rd June – Her Majesty The Queen’s Platinum Jubilee

3rd June – Platinum Jubilee Bank Holiday

3rd June – National Fish & Chips Day

3rd June – National Doughnut Day

4th June – National Cheese Day

5th June – International Pineapple Day

8th June – Best Friends Day

10th June – National Iced Tea (U.S)

10th June – World Gin Day

10th – 12th June – Download Festival

12th June – International Falafel Day

15th June – National Beer Day (UK)

16th June – World Tapas Day

18th June – International Sushi Day

19th – 27th June – National Picnic Week

19th June – Father’s Day

21st June – Summer Solstice

21st June – International Day of Yoga

21st June – Beginning of Summer

22nd June – National Selfie Day

22nd – 26th June – Glastonbury Festival

25th June – Midsummer’s Day

27th June – 10th July – Wimbledon Championship dates

July

4th July – American Independence Day

6th July – National Fried Chicken Day

7th July – World Chocolate Day

9th July – Eid al-Adha begins

13th July – International French Fry Day

16th July – National Cherry Day

17th July – World Emoji Day

25th July – School Holidays (differs per school)

26th July – Back to School (ends early September)

29th July – International Chicken Wing Day

30th July – International Cheesecake Day

30th July – Islamic New Year

30th July – International Day of Friendship

31st July – National Avocado Day

August

1st August – Summer Bank Holiday (Scotland)

1st August – National Girlfriend Day

5th August – International Beer Day

8th August – International Cat Day

9th August – Book Lovers Day

10th August – National Lazy Day

13th August – National Prosecco Day

16th August – National Rum Day

19th August – World Photography Day

23rd – 25th August – Reading Festival

25th August – National Burger Day

26th August – National Dog Day

28th  August – Notting Hill Carnival

29th August – Summer Bank Holiday

September

1st September – Autumn Begins

1st September – Love Lamb Week

1st September – National Tofu Day

1st – 30th September – Sourdough September

3rd September – International Bacon Day

5th September – Back to School (differs per school)

5th September – Cheese Pizza Day

6th September – Read a Book Day

7th September – World Salami Day

12th September – National Blackberry Day

12th September – National Chocolate Milkshake Day

13th September – International Chocolate Day

17th September – 3rd October – Oktoberfest

20th September – Pepperoni Pizza Day

27th September – World Tourism Day

28th September – eCommerce Expo

October

1st – 31st October – Black History Month

1st – 31st October – Breast Cancer Awareness Month

1st – 31st October – Go Sober for October (Stoptober)

1st October – International Coffee Day

1st October – World Vegetarian Day

4th October – National Taco Day

9th October – International Beer and Pizza Day

10th October – World Porridge Day

10th October – World Mental Health Day

14th October – World Egg Day

14th October – National Desserts Day

16th October – World Food Day

19th October – International Gin & Tonic Day

20th October – International Chefs Day

22nd October – National Nut Day

25th October – World Pasta Day

26th October – National Pumpkin Day

29th October – National Cat Day

30th October – BST ends

31st October – Halloween

November

1st – 30th November – Movember

1st November – World Vegan Day

3rd November – World Sandwich Day

5th November – Guy Fawkes Night

8th November – Cappuccino Day

11th November – Remembrance Day

13th November – Remembrance Sunday

25th November – Black Friday

28th – November – Cyber Monday

30th November – St Andrew’s Day

December

2nd December – English Breakfast Day

4th December – National Cookie Day

5th December – Pigs in Blankets Day

11th December – Christmas Jumper Day

14th December – Christmas Jumper Day

21st December – Winter Solstice

24th December – Christmas Eve

25th December – Christmas Day

26th December – Boxing Day

28th December – Bank Holiday

31st December – New Year’s Eve


Key dates for education marketers in 2022

After a year of lockdowns and online learning in 2020, 2021 has been a year of teachers getting back to the classroom and finding their feet.

However, 2022 remains somewhat of an unknown for education marketers. Will there be more lockdowns? Or will the industry finally get back to normal?

For education marketers, planning is essential for navigating the unknown as best as possible.

That’s why we have put together a comprehensive month on month education marketing calendar to help marketers make the most of 2022.

January

3rd January – Back to school (Wales, Northern Ireland)

7th January – Back to school (England)

10th January – Back to school (Scotland)

10th January – 1st April – University Spring Term (UK)

18th – 20th January – The Education Show (London)

19th January – Bett Global (London)

19th – 21st January – Education Show (London)

February

4th February – 28th February – February break (Scotland)

10th February – The Northern Education Show (Bolton)

17th February – Mid term (Northern Ireland)

21st – 25th February – February break (England, Wales)

March

4th March – Childcare Expo (London)

April

4th April – 22nd April – Spring break (Scotland)

11th – 22nd April – Easter break (England, Wales)

14th – 22nd April – Easter break (Northern Ireland)

29th April – 30th May – May break (where applicable) (Scotland)

May

2nd May – 17th June – University Summer term (UK)

30th May – 3rd June – May break (England)

25th – 29th May – May Break (Wales)

June

23rd June – 22nd August – Summer break (Scotland)

July

July tbc – Learning Technologies Summer Forum (London)

1st July – tbc – Summer break – Northern Ireland

25th July – 31st August – Summer break (England)

25th July – 2nd September – Summer break (Wales)

September

2nd – 4th September – Learning Technologies (London)

26th September – 16th December – University Autumn term (UK)

November

10th – 12th November – World of Learning (Birmingham)

14th November – Education Forum (London)


Key dates for travel marketers in 2022

The travel industry has had an incredibly difficult couple of years. And it’s uncertain if 2022 will be plain sailing.

But with travellers desperate to book their holidays, both home and away, there are lots of opportunities for travel marketers in 2022.

And having a calendar full of key promotional dates, events, and holidays is essential to making the most of the year ahead.

That’s why we have put together a comprehensive month on month travel marketing calendar to help marketers navigate the industry in 2022.

January

1st January – New Year’s Day

21st January – Caravan & MotorHome Show (Belfast)

21st – 23rd January – Holiday World Show (Belfast)

February

3rd – 6th February – Scottish Caravan motorhome & Holiday Home Show (Glasgow)

22nd – 27th February – Caravan Camping & Motorhome Show (Birmingham)

March

4th – 6th March – GO Diving Show (Coventry)

12th March – Adventure Travel Show (London)

14th March – International Media Marketplace (London)

19th March – VolksWorld Show (Esher)

20th March – The Holiday and Leisure Show (Maidstone)

23rd March – Yorkshire Coast Expo (Bridlington)

April

9th April – The Dive Shows (Birmingham)

20th April – GO Travel Show (Sunbury-on-Thames)

May

May 6th – 9th – A Place in the Sun Live (London)

June

2nd – 5th June – Crick Boat Show (Rugby)

4th June – International Campervan Show (Stratford-upon-Avon)

13th June – LATA Expo (London)

29th June – Business Travel Show Europe (London)

29th June – TravelTech Show (London)

September

22nd September – British Tourism and Travel Show (Birmingham)

October

6th October – Group Leisure & Travel Show (Milton Keynes)

8th October – Grown-Up Travel Show (Harrogate)

8th October – The Wildlife & Safari Travel Show (Harrogate)

15th October – The National Snow Show (Birmingham)

28th October – Global European Marketplace (London)

November

2nd November – Holiday Park & Resort Innovation (Birmingham)

7th November – World Travel Market (London)

7th November – Travel Forward (London)


Key dates for publishing marketers in 2022

For marketers in publishing, making the most of the year ahead will involve the planning of campaigns, promotions, and events as far in advance as possible.

And a resource of key dates is essential to achieving this.

That’s why we have put together a comprehensive month on month publishing calendar to help marketers navigate the industry in 2022.

January

22nd January – Lewes Book Fair (Lewes)

March

March (tbc) – 5th – 7th April – London Book Fair (London)

11th March – Harrogate Premier Book Fair (Harrogate)

25th March – Edinburgh Premier Book Fair (Edinburgh)

April

5th – 7th April – The London Book Fair (London)

22nd April – Bath Book Fair (Bath)

23rd April – Provincial Booksellers Fair (Devizes)

27th April – Podcomms (London)

May

23rd May – British Book Awards (London)

25th May – The Podcast Show (London)

26th May – 5th June – Hay Festival (Wales)

September

6th September – Read a book day (International)

15th – 18th September – Bloody Scotland (Stirling, UK)

15th – 18th September – Firsts, London’s Rare Book Fair (London)

November

12th – 15th November – Dublin Book Fair (Ireland)

December

3rd December – London Christmas Book Fair (London)

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