BLOG 5 ways to personalise your website to improve the customer experience Consumers expect a level of personalisation from all types of businesses, with 74% of customers feeling frustrated when website content... Read more
BLOG Lessons from ABTA’s Travel Marketing Conference 2022 On May 4th and 5th, we sponsored the ABTA Travel Marketing Conference, held at The News UK building at London... Read more
BLOG Bye-bye FLoC, Hello Topics It’s all very well saying that cookies are invasive and need to go, but replacing them with something better? That’s... Read more
BLOG 5 things marketers can learn from the Super Bowl If you haven’t heard about Super Bowl 2022, where have you been? The highly-anticipated championship game was between the Los... Read more
BLOG How to use email marketing to supercharge your event engagement When it comes to events, many email communications are all about the sell, sell, sell. And of course, ticket sales... Read more
BLOG 5 Marketing Frameworks to help you succeed Many marketers today start their career without a qualification in marketing, often moving into the role straight from college or... Read more
BLOG 16 trailblazing female email marketers speak up for International Women’s Day 2022 Imagine a gender equal world. A world free of bias, stereotypes and discrimination. This is the mission of the International... Read more
BLOG 5 Useful Replenishment Email Marketing Examples Replenishment email marketing automations are a powerful way to increase revenues for your eCommerce business. They’re the useful campaigns reminding... Read more
BLOG Mother’s Day Email Marketing Campaigns and Best Practices for 2022 Mother’s Day is on the horizon, and our inboxes are already starting to fill up with celebrations and communications from... Read more
BLOG 10 email marketing newsletter sign up forms we’re loving! Email marketing has come a long way in recent years. Gone are the days of the standard one-size-fits-all campaigns. Instead,... Read more
BLOG 5 ways to optimise your landing pages We talk a lot about email at Pure360. But there is another ingredient that is essential to marketing and can... Read more
BLOG 5 persuasion techniques to supercharge your email campaigns You’ve done everything right. Crafted an irresistible subject line, featured a stunning banner image, and penned some seriously snappy copy.... Read more
BLOG 4 ways to incorporate user generated content to boost revenue Over the past two years consumer needs have continuously changed, along with marketing resource, budgets, and strategies. User generated content... Read more
BLOG What is zero party data? Data has been a hot topic for marketers in recent years. GDPR, privacy, data and ad tracking are all topics... Read more
BLOG Pure360 named Leader in Email Marketing Software by G2 In what has been another incredible year we’re proud to announce that Pure360 has been named as “Leader” by G2... Read more