BLOG 5 things marketers can learn from the Super Bowl If you haven’t heard about Super Bowl 2022, where have you been? The highly-anticipated championship game was between the Los... Read more
BLOG How to use email marketing to supercharge your event engagement When it comes to events, many email communications are all about the sell, sell, sell. And of course, ticket sales... Read more
BLOG 5 Marketing Frameworks to help you succeed Many marketers today start their career without a qualification in marketing, often moving into the role straight from college or... Read more
BLOG 16 trailblazing female email marketers speak up for International Women’s Day 2022 Imagine a gender equal world. A world free of bias, stereotypes and discrimination. This is the mission of the International... Read more
BLOG 5 Useful Replenishment Email Marketing Examples Replenishment email marketing automations are a powerful way to increase revenues for your eCommerce business. They’re the useful campaigns reminding... Read more
BLOG 10 email marketing newsletter sign up forms we’re loving! Email marketing has come a long way in recent years. Gone are the days of the standard one-size-fits-all campaigns. Instead,... Read more
BLOG 5 persuasion techniques to supercharge your email campaigns You’ve done everything right. Crafted an irresistible subject line, featured a stunning banner image, and penned some seriously snappy copy.... Read more
BLOG 4 ways to incorporate user generated content to boost revenue Over the past two years consumer needs have continuously changed, along with marketing resource, budgets, and strategies. User generated content... Read more
BLOG What is zero party data? Data has been a hot topic for marketers in recent years. GDPR, privacy, data and ad tracking are all topics... Read more
BLOG What is Live Commerce and who’s nailing it? Live commerce. If the phrase sounds familiar to you, it may be because live commerce is the fastest growing industry... Read more
BLOG 5 last-minute eCommerce campaigns to increase revenue before the end of the year Christmas is coming, and we’re sure any eCommerce brand out there is busy implementing their well thought out email campaigns.... Read more
BLOG 7 ways to make emails more interactive It is estimated that roughly 306.5 billion emails were sent every day (yes, every day) in 2020. A figure that... Read more
BLOG What is Marketing Mix? Before we jump into answering the question “What is Marketing Mix?” it’s important we understand the goal of this approach,... Read more
BLOG How travel brands can rebuild trust with email marketing Times are hard for the travel industry. Not only did the industry lose a staggering $935 billion in the first... Read more
BLOG Will connected cars be the next big thing for commerce? In 2020 there were 30 million connected cars sold globally. Which equates to 41% of new car sales, worldwide. And... Read more