BLOG 4 emails that all retailers should be sending in the run up to re-opening As we emerge out of another lockdown (hopefully the last) retailers are busy preparing for re-opening. However, just opening the... Read more
BLOG 9 Benefits of SMS Marketing in 2021 The pandemic has significantly boosted the uptake of SMS marketing. With a 20% growth reported as early as April 2020.... Read more
BLOG Pure360 announces 118% increase in new business revenues… …as it supports marketers through the first year of COVID-19 in 2020. Pure360, a leading AI Marketing Automation Platform and... Read more
BLOG Top 5 reasons why you need defined objectives in 2021 The start of a new year is often accompanied by renewed positivity, enthusiasm, and energy. Many begin hopefully looking ahead... Read more
BLOG 5 reasons why personalisation is essential when the country is in lockdown When the country is in crisis, a little personal touch goes a long way. In fact, 80% of consumers are... Read more
BLOG Top use cases for Marketing Automation in Education and Online Learning The world is moving online at an increasingly rapid rate. Businesses, schools, universities, and institutions are quickly adapting to challenges... Read more
BLOG 7 tactics UK marketers can learn from Singles Day, China 2020 If you’re looking for predictions in commerce, a good place to take note is China. And if China’s Singles Day... Read more
BLOG 4 RFM segments successful marketers are using to accelerate lifecycle automation results Sending behaviour triggered automated email campaigns has a huge array of benefits. In most cases a one size fits all... Read more
BLOG Best Practice Guide to Marketing Automation for Acquisition Marketing automation is fast becoming the preferred way for brands to acquire new customers. In fact, investment in marketing automation... Read more
BLOG 21 ways to grow your customer base Fans. Impressions. Likes. Views. Follows. Yes, these metrics are all well and good. But these are all reliant on third... Read more
BLOG Surviving Lockdown. A marketers view. Everyone remembers that fateful broadcast on 23rd March 2020, when the PM announced that we were officially ‘locking down’. That... Read more
BLOG 7 reasons why email marketing is essential in a COVID world Amongst all the confusion and uncertainty of 2020, businesses have desperately been trying to keep afloat. Navigating Covid-19 as successfully... Read more
BLOG 5 ways to build trust through email marketing At Pure360, we are advocates for the effectiveness of email marketing. We get that despite the growth in social media,... Read more
BLOG 7 Frightfully Spooky Halloween Email Marketing Campaigns To Inspire You It was expected that Brits will spend over £500m on Halloween this year. Will COVID-19 spook consumers into retreating to... Read more
BLOG What marketers can learn from the SAGE 9 step COVID-19 behavioural change plan It was March 2020, the impact of COVID-19 on the UK population was serious and before we knew we were... Read more