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Infographic: The Rise of the Independent Retailer

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Meet the Team: Marcus Webb

Welcome to the first in our series of blog posts where we introduce the team here Pure360. Join us as...

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Walkers Shortbread

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Marketing Heroes: a q&a with the Digital Marketing Coordinator at Walkers Shortbread

In our second installment of our Marketing Heroes interviews, we spoke with Michael Mortimer the Digital Marketing Coordinator at Walkers...

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Into The Blue

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Marketing Heroes: a q&a with the Head of Ecommerce at Into The Blue

Nothing inspires us more than talking to outstanding marketers and discovering how they’re responding to the ever-changing landscape of digital...

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Are Cart and Browse Abandonment Emails GDPR Compliant?

Now in force, the noise around GDPR has started to die down. But many brands still have answered questions. Here...

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Hackett

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30 Email Marketing Statistics to Shape Your Strategy in 2019

Email marketing is alive and kicking in 2019. To prove it, we’ve compiled 30 handy email marketing statistics to shape...

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eCommerce Marketing Strategy Statistics

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40 eCommerce Statistics That Will Shape Your Strategy

eCommerce is playing a key role in catering for customers’ developing and demanding buying habits. As the industry grows and...

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6 Brands That Build Communities to Connect with Customers

Community building is not a quick win. So, why do for-profit brands invest time and money in this activity? Put...

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6 Ways to Boost Your Email Marketing Career in 2019

In the New Year, we often feel motivated to make positive changes in our lives and to do our best...

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The Three ‘I’s to list growth

All that effort to get people to your website and 96% leave without transacting, 70% leave never to be seen...

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How to Warm up Your IP When Switching Email Service Provider

Looking to switch to a new email service provider (ESP)? Are scare stories about how this could impact deliverability putting...

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How the Travel Industry Can Tackle High Abandonment Rates

Checkout abandonment is usually an issue we associate with retailers. It’s not uncommon for retail shoppers to start loading products...

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10 Things to do When Switching Your Email Service Provider

Changing your email service provider (ESP) is not a decision to take lightly. Businesses are extremely reliant on email for...

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Email sign up form

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Optimising your signup forms and getting started with email automations

Personalisation, welcome messages and sending your emails at the most opportune time for engagement has never been more important. Especially...

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Christmas thumbs up

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How to Use Social Proof to Boost Christmas Sales

Social proof is when people refer to the behaviour of others in new or unfamiliar situations i.e. when they’re unsure...

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