💪 How strong is your email game? Find out how to stack up against your industry peers by taking the Pure360 Bench Test

Archive

BLOG

How to integrate email and social media

Remember when social media first appeared on the marketing scene? Many proclaimed that “email is dead!”. That it should step...

Read more

BLOG

5 ways to personalise your website to improve the customer experience

Consumers expect a level of personalisation from all types of businesses, with 74% of customers feeling frustrated when website content...

Read more

BLOG

Lessons from ABTA’s Travel Marketing Conference 2022

On May 4th and 5th, we sponsored the ABTA Travel Marketing Conference, held at The News UK building at London...

Read more

BLOG

Bye-bye FLoC, Hello Topics

It’s all very well saying that cookies are invasive and need to go, but replacing them with something better? That’s...

Read more

BLOG

5 things marketers can learn from the Super Bowl

If you haven’t heard about Super Bowl 2022, where have you been? The highly-anticipated championship game was between the Los...

Read more

BLOG

How to use email marketing to supercharge your event engagement

When it comes to events, many email communications are all about the sell, sell, sell. And of course, ticket sales...

Read more
Marketing Frameworks_2022

BLOG

5 Marketing Frameworks to help you succeed

Many marketers today start their career without a qualification in marketing, often moving into the role straight from college or...

Read more
16 Female Email Marketing Trailblazers!

BLOG

16 trailblazing female email marketers speak up for International Women’s Day 2022

Imagine a gender equal world. A world free of bias, stereotypes and discrimination. This is the mission of the International...

Read more
Replenishment Email Campaigns

BLOG

5 Useful Replenishment Email Marketing Examples

Replenishment email marketing automations are a powerful way to increase revenues for your eCommerce business. They’re the useful campaigns reminding...

Read more
Mothers Day Email Marketing

BLOG

Mother’s Day Email Marketing Campaigns and Best Practices for 2022

Mother’s Day is on the horizon, and our inboxes are already starting to fill up with celebrations and communications from...

Read more

BLOG

10 email marketing newsletter sign up forms we’re loving!

Email marketing has come a long way in recent years. Gone are the days of the standard one-size-fits-all campaigns. Instead,...

Read more
Optimise your landing page_22s

BLOG

5 ways to optimise your landing pages

We talk a lot about email at Pure360. But there is another ingredient that is essential to marketing and can...

Read more

BLOG

5 persuasion techniques to supercharge your email campaigns

You’ve done everything right. Crafted an irresistible subject line, featured a stunning banner image, and penned some seriously snappy copy....

Read more
User Generated Content 2022

BLOG

4 ways to incorporate user generated content to boost revenue

Over the past two years consumer needs have continuously changed, along with marketing resource, budgets, and strategies. User generated content...

Read more
zero party data_2022

BLOG

What is zero party data?

Data has been a hot topic for marketers in recent years. GDPR, privacy, data and ad tracking are all topics...

Read more

Become a better marketer

With our free learning resource! Sign up now for access to the UK's best strategy advice, industry innovations, best practice and tons of actionable insights. #betterstartshere