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The Advanced Email Series: Personalisation

Advanced Email Series: Personalisation

About the guide

Personal touches always give the recipient a nice feeling. It is a brand’s way of showing that they know who their customers are, and also what it is that they want or need.

When used effectively in your email marketing, it can drive engagement and improve your open and click through rates. In fact, The DMA recently discovered that personalised emails receive 10% higher open rates, 14% higher click-through rates and deliver to 58% of email revenue.

To download your copy of the Advanced Email Series Personalisation guide simply complete form and you’ll find your free download on the next page.

In this guide you’ll learn more about:

  • Approaches and strategy for using personalisation effectively
  • Potential challenges that may arise when using personalisation in your email strategy
  • Recommendations on how to implement or improve your use of email personalisation

The inbox is an incredibly busy place, using this guide will help you to start creating lasting relationships today.

Get the guide



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