Archive

Top tips for customer lifecycle marketing

BLOG

Top Tips for Customer Lifecycle Marketing

Things move fast in marketing. Marketing methodologies that were once hot, soon become outdated. Marketing experts have to work hard...

Read more
How to increase average order value

BLOG

How to Increase Your Average Order Value

Marketers often focus attention on attracting new customers. But another way to boost your revenue is to encourage existing customers...

Read more
How to get started with website personalisation

BLOG

How to Get Started With Website Personalisation

Smart marketers know building a personalised customer experience increases conversions. And yet, not every marketer is taking advantage of this....

Read more
How to master email automation in five easy steps

BLOG

How to Master Email Automation in 5 Easy Steps

Email automation may seem daunting to implement and manage. This blog post helps challenge this misconception. To show you the...

Read more

BLOG

10 Email Marketing Trends That Will Dominate 2018

Affordable, easy-to-implement technology exists to turn email into a powerful behavioural marketing tool. A tool that does much more than...

Read more

BLOG

14 Ways to Increase Your Customer Lifetime Value

Customer lifetime value tells you what your customers are worth to you. And we’re not just talking about how much...

Read more
Four effective email marketing campaigns

BLOG

4 Effective Email Marketing Campaigns to Start Using Today

Whatever stage of email marketing you’re at, you can always improve your results. In this blog post, we take a...

Read more

BLOG

10 Ways to Improve Your Cart Abandonment Emails

Ever gone back to buy something when a tempting offer lands in your inbox after you’ve abandoned your basket? With...

Read more
How to use product recommendations to increase sales

BLOG

Using Product Recommendations to Increase Sales

Product recommendations are not just nice to have. They generate traffic, increase order values, and—most importantly—boost sales. All reasons why...

Read more
Repeat customer

BLOG

How to Turn First-time Festive Buyers into Repeat Customers

An estimated 13% of all sales in the UK happen in December, according to PCR. That’s nearly £42 billion of...

Read more

BLOG

12 eCommerce Marketing Strategies to Implement Now

The New Year is a great time to review your eCommerce marketing strategy. It’s the time when many retailers look...

Read more

Get insights to your inbox.

Sign up to the Pure360 newsletter