The 2015 Econsultancy Email Marketing Trends Briefing

Free Guide: Email Marketing Trends Briefing

Digital Cream London 2015

Econsultancy Pure360

Pure360 and Econsultancy’s Email Marketing Trends Briefing, focuses on the key themes, opportunities and challenges relating to email marketing as highlighted by client-side digital marketers during Digital Cream 2015.

The email roundtable was sponsored by Pure360 and moderated by Ann Halloran, Econsultancy trainer.

What you’ll learn from this report

  • Understand the tactics companies are using to grow their email lists
  • Discover the key to relevant engagement in the context of an email campaign
  • Find out how marketers view email through the prism of customer experience
  • Compare the automated triggers and behaviours other organisations are using

Download the briefing

Paul Edge
Paul Edge
At Pure360 I have gained a strong knowledge of email marketing best practices, including segmentation, deliverability, data cleansing and optimising performance including subject line testing, message content, setting up email nurturing programmes and sending targeted offers.
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