Pure’s email system, PureResponse, has helped marketing agency, Slightly Different, improve their integrated marketing offering to clients with great success.
Slightly Different’s client base has been extremely impressed with the capabilities of the software, with one seeing an excellent 60% response rate on an email launching a new product.
Slightly Different specialise in the design, development and marketing of advanced online business solutions for established businesses wanting to achieve even greater success within a short timescale. So Pure’s system, where Return on Investment can be rapidly achieved, is ideal for their purposes.
Massive benefits
The agency not only use PureResponse to promote the benefits of the email marketing system to their clients, but also use the software to promote themselves to a wider audience, through the use of special event emails and more regular email newsletters.
They particularly like the PureResponse "White Label" option, where the software can be branded and properly masked to fully personalise the look and feel of the software as their own.
Impressive software solution
Jeremy Hurst, Managing Director of Slightly Different comments, ‘Pure is without a doubt the most impressive email marketing software available today, it works extremely well in conjunction with other marketing methods.
‘We spent a month sourcing the very best email marketing software as our clients would expect nothing but the very best from Slightly Different. They are now reaping the rewards of our investment in this technology.’