Retail & eCommerce Email Marketing software
Learn how Pure360 is the solution to your retail and eCommerce email marketing challenges and obstacles
As marketers in retail & eCommerce you’ll come across all manner of challenges and obstacles, from abandoned baskets to understanding your customer personas. In such a competitive market it is imperative that you get your email marketing strategy right, and we’re here to help you transform your email marketing results.
With Pure360 you’ll have access to the tools that you need to enable you to take your email marketing strategy to the next level. Segment, target, and automate your campaigns based on behavioural data and insight from detailed reports. Make sure your customers receive the right message, in the right place, at the right time.
There is always something to learn when it comes to email marketing, which is why we offer a wide range of useful resources. White papers, benchmark reports, guides, and case studies and more can be found in our resources section, and we’ve picked out a few of our favourites for you on this page.
“The support we have received from Pure360 has allowed us to experiment with new email marketing tools and strategies, including intelligent time testing which have given us some great initial results. We’re very much looking forward to developing further trials and campaigns to move our email activity forward.”
The retail and eCommerce landscape has changed dramatically over the past few years, and it still continues to do so. With these changes come a whole new set of challenges for marketers, alongside pre-existing ones.
Now more than ever, one of the most important aspects of your digital marketing is being able to deliver the right message, to the right person, at the right time.
Other obstacles can stand in your way of being able to do this; segmented data means brands can struggle to get all the information they need in one place, which can lead to a disjointed experience for consumers.
The Pure360 platform gives you the tools you need to transform your email marketing and get the most out of your campaigns.
If you want to ensure that your customers do receive the right message at the right time (and trust us, you do), how do you go about doing that?
Our PureTargeting tool is the best example of how to do this. As the name would suggest, this allows you to provide customers with useful emails such as product recommendations after a similar purchase, or sent a basket abandonment email when someone doesn’t finish the checkout process.
With PureTargeting you can expect to see a decrease in cart abandonment and an increase in lost sales revenue.
If you’re using data from different sources then you’ll already be well aware of the struggle that marketers can often face when trying to bring multiple sources of data together. With our PureIntelligence solution that will soon be a thing of the past.
Imagine the power and level of insight you would get from having your customer’s demographic, behavioural, and transactional data into one place. PureIntelligence not only benefits you as an email marketer, but your customer base, as you can now focus on creating highly targeted and highly relevant campaigns to the right person, at the right time.
Request more information
Are you ready to transform your email marketing? Request more information from one of our email experts today, who’ll be happy to discuss your needs and requirements with you, and even set up a demonstration of our platform for you to get a better idea of just how Pure360 can help you through your email marketing journey.
You can also learn more about our platform and it’s features while you’re waiting for your call.
Whether you want to know more about best practice for email, or learn about email marketing trends we have a full library of resources for you to peruse and download. From whitepapers to reports, how-to and best practice guides to case studies from satisfied companies and business who’ve seen great results using our platform.
Below you’ll find three of our most popular resources, all of which can offer you valuable insights into email marketing for those in retail & eCommerce, and assist you with improving your overall strategy.
Did you know 99% of marketers aren’t using email to its full potential? Gain insight and learn how to improve your email campaigns with this new report.
Learn how to benchmark your email campaigns against the six stages of email maturity, and how to move through the stages with our new guide.
Consumers see the inbox as a marketplace, not a meeting place. Discover why customers now want brands to cut to the chase with their messages.
Show me more resources
Want to view and download more of our resources? you’ll find all of our whitepapers, guides, benchmark reports, and case studies in our Resources section.