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What is it?
An interface that allows you to integrate PureResponse email software seamlessly into any other software application including Customer Relationship Management (CRM) systems or websites.

Who benefits from it?
Anyone who wants to have a single, powerful, integrated system that can also manage and deliver SMS and email marketing.

Why should you use it?
You will be able to upload mailing lists, create messages and schedule deliveries all within your current application - while keeping all of the functionality of PureResponse.

Producing lists, creating marketing messages, managing delivery schedules - everything can be done within your existing application with PAINT.
Having one system means:

• a reduction in information loss between multiple systems
• a reduction in staff training - they learn how to use one, integrated system
• easier handling, management and use of information.
  

What else should you know?
PAINT allows many aspects of the email delivery process to be automated, making it even simpler to distribute emails and SMS messages to your client list.

The interface is also easily scalable; additional functionality and customised modules can be added quickly and cost-effectively as and when you need them.

You can use PAINT in three different ways. The method you choose will depend on which is most suitable for you:

• Web Source Pages
  If you only want to add a few pages to your existing website, you don't have server development resources or you want the quickest way to use the functionality of PAINT within your own interface.
• SOAP (Simple Object Access Protocol)
  If you need maximum flexibility to integrate it with your systems or if you already have resources that use SOAP.
• Custom Module
  If your needs are different from either of these scenarios.

Client case study
Find out how Urban Social uses PAINT integration

If you'd like to know more about our PAINT Integration, just speak to your Account Manager or call us on 0870 765 7222.