What is it?
The List Builder Interface is a simple way to add sign-up forms that gather email addresses and contact information, to any page of your website. Every time someone enters their details into the form, that data is directly added to your list in PureResponse.
Who benefits from it?
Anyone looking to grow their email marketing list, integrate their website and email marketing strategy and minimise the time and effort spent on managing data.
Why should I use it?
Your website is a powerful marketing tool and this simple piece of functionality integrates it into your email marketing strategy, making it work harder for you.
Anyone who enters their email address while on one of your pages has already shown an interest in you or your services, so using List Builder Interface, your database will fill up with the right data, without the need for manual data entry.
Once someone has entered their address, they'll need to confirm it by email. This 'double opt-in' method is not only required by some email providers but also guarantees the data you collect is valid and your messages don't bounce or get marked as spam.
What else should you know?
Integrate the List Builder Interface into online enquiry forms, newsletter sign-up pages or call request forms to make use of every opportunity to gather email addresses. Once added to your account you can generate as many forms as you want at no extra cost.
If you'd like more information on List Builder Interface, please speak to your Account Manager or call us on 0870 765 7222.