What is it?
The Event Scheduler module automatically triggers an event - or chain of events - when someone enters an email address on a webpage, clicks an email hyperlink, etc.
You can specify the scheduled process - anything from a simple reply to an entire programme of emails based on any pre-specified time schedule(s).
Who benefits from it?
Anyone who wants to strike when the iron is hot with targeted emails that are automatically triggered following an 'event', with no need to physically analyse reports.
Why should I use it?
The Event Scheduler also lets you respond differently to different 'events' - simply specify which email you want prospects to receive when they carry out certain actions.
The result? Faster reaction, better targeting and better results. And it's all done automatically!
If you'd like more information on the Event scheduler, please speak to your Account Manager or call us on 0870 765 7222.