As a continuing effort to make sure you're all as informed as possible on the goings on in the email marketing and SMS world, we're collating industry news for you. We hope you find it useful!
Young people don't mind how much personal information they share with brands online, although the older generation are still somewhat more suspicious.
Consumers are more likely to interact with brands by logging into social media profiles on their smartphones as opposed to their personal computers, according to a new study.
Adverts and other posts on Facebook could soon include a 'buy' button, allowing users to purchase something they like the look of without having to leave the site.
Orange customers will have noticed an increase in texts from the mobile provider over the weekend, as a glitch sent numerous SMS reminders of its Magic Numbers service.
Some BT customers have been left without access to their emails for days, after the service suffered an outage.
Twitter's new analytics dashboard allows advertisers and verified users to see detailed information regarding their organic tweets.
Email could be used to connect the online and offline retail environments, according to a new trial by retailer Made.
People using tablets and smartphones tweet twice as often as those who use a desktop, a new report from ShareThis reveals.