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Predictions from the past: Email
26th November 2004

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Gentleman writer Herbert George Wells has caused great disturbance and consternation to the men of the Royal Mail with his prediction of a new type of mail. Mr Wells writes that this strange new adaptation will mean letters will travel the globe almost instantaneously, making the aforementioned hardworking postal workers obsolete; no more use to society than strollers and vagrants.

Those trusted servants of His Majesty harbouring concern for their jobs should remain calm. Mr Wells is known for his flagrant imaginings and, while he is indeed a trusted scholar, his assertion is nothing but a fiction; letters will never miraculously travel the globe in a matter of seconds. Indeed, such an idea is ludicrous to even those of the lowliest intelligence.

Mr Wells is no stranger to outlandish notions concerning the future of mankind. Other ridiculous ideas he has put forward include a 'World Brain' containing all of the world's knowledge that will be accessible to all, rogues and idle wanderers included. He has also suggested that future wars will be conducted by 'flying machines' dropping explosives from the sky and that man will soon walk on the moon.

Mr Wells is indeed a great writer of fiction, with popular novels including War of the Worlds and The Time Machine but he does not have the power of foresight. The hardworking men of the Royal Mail can rest easy.

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Pure is a member of the Direct Marketing Association. As a member of the DMA we abide by the Direct Marketing Code of Practice.
Purepromoter Ltd (trading as Pure). Registered Address: 19 New Road, Brighton, East Sussex, BN1 1UF. Company Reg No:4266410
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