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E-commerce & email marketing integration

If you are a current user of the popular Magento e-commerce platform, or you’re thinking of becoming one, you can now integrate it with your Pure360 software at no cost!


Working across all Magento & Pure360 Pro/Expert/Unlimited packages, the simple integration allows you to utilise your customer e-commerce activity to send targeted campaigns increasing sales and recovering lost revenue. 

 

magentoList integration

  • View real-time subscribe/unsubscribe Magento activity within Pure360
  • View unsubscribe activity within Magento
  • Configure your Pure360 account settings using the administration panel within Magento

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Customer insight

If you’re a Magento Enterprise customer you can access even more functionality to improve your email marketing activity!

Create campaign lists, based on Magento customer segments, in your Pure360 account.

The lists will provide you with customer insight such as what they purchased, whether they didn’t complete their basket or what their location is. You can then set up targeted email marketing campaigns such as lost basket recovery, promotions based on location and product up-sell/cross-sell.

This integration has two core functions:

  • Transfer Magento newsletter subscribers directly automatically into your PureResponse account, without the need to export and import data
  • Transfer unsubscribes and new subscriptions from your email marketing campaigns back into Magento

We can connect to the following editions of Magento:

  • Community Edition 1.6 or higher*
  • Professional/Enterprise Edition 1.10 or higher

"Pure360 keeps getting better and better... the service is constantly being updated with innovative new features which have been genuinely useful to us. It’s a very user-friendly experience backed up by an excellent team of friendly, knowledgeable staff who are always on hand to help you out of a fix. I have been telling my colleagues how incredibly helpful they are and would not hesitate to recommend them."

Future Science Group


If you’d like to hear more about E-commerce & email marketing integration

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