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Email & SMS Marketing Case Studies

Thousands of marketers are using PureResponse to deliver results from their email & SMS marketing campaigns; we thought you might benefit from some of their experiences in the following case studies.

Below are the latest heroes...


Faber & Faber publishers master email marketing Citrus-Lime see abandonment rate drop by 30 per cent using Pure360 Behavioural Targeting Apex Auctions - Preference Centre Benefits Reseller 'X' - Benefits of a reseller using PureResponse software Game Village - Optimised campaigns produce 22% increase in click through rates Direct Beauty Products - Email campaigns average 3000% ROI in five months Soil Association - using email for happy, engaged subscribers Teapigs - using social media integration to increase email sign ups by 30% Bravissimo sees 69% increase in campaign ROI due to Pure360 recommendations Walk the Walk - achieve 86% click through rate Email campaigns increase web traffic by 20% and increase applications Brighton Festival achieve record online sales Lulu Guinness – Using viral promotions to gain 56% increase in list growth Park Holidays - Life's a beach with targeted & automated email campaigns The Centre achieve 555% ROI from email campaigns Quarterly newsletters achieve 50% increase in click through rates Salonwear Direct - Moving salon fashion forward Travelbound - designing a custom template Rigby & Mac - custom emails for consistent brand experience Seatwave give the fans what they want Deep Blue Sports – highly targeted emails for sports savvy subscribers 10:10 - using email marketing to keep the UK Lighter Later Two Seasons - the retail campaign that generated a 43% click through rate Brighton Marathon run with Pure360 email marketing software Frugi - Friendly email marketing gains fabulous results HQhair.com - live, sleep and email beauty ALK drive sales through email marketing HGA Creative Communications - whitelabelling PureResponse for email marketing results The Gift Experience - sending intelligent email campaigns to increase sales by 17% Salesforce integration increases campaign conversions by 3-5% USB-FlashDrive.co.uk – using Split Content Testing to get best results London Clubs International - Using SMS marketing so members don't miss out Wizzcash - Improving deliverability and retaining customers with the use of email campaigns Hackett add style to email marketing UKF - integrating social media with email marketing to gain maximum engagement innocent drinks - using Pure360 to drive email marketing activity across Europe Mercedes-Benz campaign exceeds DMA deliverability benchmark by 26% Truprint - Gaining an Ecommerce edge Tetley Tea - Using Pure360 and iV Platform integration to reward customers and capture prospects printed.com - using responsive design to help increase open rates by 18% Action for Charity - increasing email spend for 2013 MEED Media - using email marketing to market events in the Middle East Fusion People – Focus on viewing email ROI through their SalesForce integration LA Fitness times email marketing campaign to perfection