The Pure360 Drag & Drop Editor is here!

We are very excited to announce that today our Drag & Drop Editor is out of closed beta and available for our customers to use.

We have researched and studied how marketers use a variety of email editors to ensure that ours is the most intuitive and user friendly on the market today.

During our research we found that marketers are constantly having to deal with a lack of both time and resource, resulting in little opportunity for marketers to focus on strategy and growth.

That is why we have built our Drag & Drop Editor with the marketer in mind. Designed to make the creative process simple, quick and achievable, we want to give creative control back to the marketer.

The Drag & Drop Editor has been trialled by Proud Camden, who say:

Before I had to work closely with designers. Now I can be creative myself without needing design skills!

Komal Helyer, Head of Marketing says:

The aim of the Drag & Drop Editor is to free up the marketer’s time, enabling them to focus on segmentation and better targeting, implementation of automation and triggered messages alongside other strategies that enable them to move up the maturity model and improve their ROI.

This is just the beginning for the Drag & Drop Editor! We will continue to review feedback, talk to our customers and seek out opportunities to make it better, easier and more powerful. Expect to see continual improvements and new features added in future releases.

To find out how the Pure360 Drag & Drop Editor can make your life easier, head to our dedicated page or follow the conversation at #Pure360DDE.

Or if you would like more design inspiration and advice, you can download our Simplified Guide to Modern Email Design.

Becky Hesilrige
Becky Hesilrige
Becky is the Content Marketing Manager at Pure360. She studied Sociology and conducted her dissertation on online communication and relationships. Follow Becky on Twitter @beckyhesilrige
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