Reseller 'X' - Benefits of a reseller using PureResponse software

Reseller 'X' has been a strategic partner (albeit a shy one!) of Pure360’s since 2009. The company offer a range of online marketing services from overall account management to design services to SEO, PPC and email marketing.  Reseller 'X' has in excess of 50 ecommerce clients and 107 active profiles within their white labelled PureResponse system.

Fab email marketing features gain the results they want

With lots of important clients to keep happy it was really important for Reseller 'X' to find the perfect partner for their reseller needs: Account Manager 'X' comments: “We chose Pure360 because we felt that they had the best offering for working with agencies.  We needed the confidence that we would get the required support to help us with our clients and by using Pure360 we felt assured that this would be the case.”

And PureResponse hasn’t failed to deliver.  Account Manager 'X' says: “In terms of features we find the segmentation to be very strong.  It is great to be able to target subsections of the database.  This works really well combined with the dynamic content.”

Reseller 'X' also understands the benefits of integrating clients’ campaigns with other channels such as social media.  The company ensure that email and social media are well connected by pushing each medium on each platform they use.  It seems that their expertise hasn’t gone unnoticed by their clients either, Account Manager 'X' explains: “Since using PureResponse many clients have noted that they are getting better results by moving to us from other systems.”

360 degree service for clients, great margins for them

As a Pure360 Strategic Partner Reseller 'X' benefit in a number of ways.  They are able to upsell and offer clients an even wider range of services.  The email marketing training and support they receive from Pure360 is passed down to their clients and they have been able to position themselves as a ‘best of breed’ solutions provider in email and SMS. 

Reseller 'X' enjoys full access to the Expert-level email/SMS system, a sliding scale of discounts so the more systems they buy, the cheaper it gets.

Account Manager 'X' comments: "We use almost all of the features that PureResponse has to offer and look forward to new additions to the feature set.  As a Strategic Partner I gain support from the Pure360 team, have fantastic technology at my fingertips, and enjoy great profit margins.”