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25 reasons to use Pure

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tailored just for you!
Which type of business are you in?
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25 reasons to use Pure
General
1
Management
Flexible options let you delegate campaign creation and management to others, whilst you can retain overall control over what deliveries are actually sent.
2
Security
Your data is safe and covered by Data Protection, and you have full control over changing passwords should you feel security has been compromised internally and you need to make a change right away.
3
Confidence
We work hard to ensure our customers want to stay with us, 98% do, without the need for contracts, all we ask for is 30 days notice. You can have faith in us.
4
Best of Both Worlds
We're a market leader but remain as approachable as a small business. We have a lot of experience with communicating effectively and exceeding expectations for companies of all sizes.
5
Original Equipment Manufacturers
We don't resell someone else's product, it has been built by us from the ground up, so we know exactly what is possible and can also develop the system further or maintain it very quickly.
6
Specialized
We don't dilute our talents to ensure we bring you the skill and dedication you need to support your campaigns.
7
UK based
We understand your UK business and don't only work in the middle of the night, unlike our US cousins.
8
Easy-to-use
Throughout our development we have ensured usability is key to make the system as simple to work with as possible. Most of our customers don't need training and you can be up and running in just 10 minutes.
9
Wealth of features
Ensuring you have all the tools you need to get the best results. For more information, visit our Products section.
10
Customisable
With our Whitelabel, template and masking options, you can make Pure as if you built it yourself. This enables you to integrate and keep consistency with your in-house systems or even to re-brand the whole package as your own product in order to re-sell to your own clients.
11
Training & consultancy
Our in-house tutors can help get you started, help you understand and interpret your reports, or advise on how to make the most from your campaigns.
12
Benefit from our relationships
Our work with ISPs over the years will help you achieve optimal delivery rates.
13
Anti-Spam
To help you achieve the best response rates and retain the integrity of our clients, we are more than compliant with the latest legislation.
14
Regular updates
Our system is constantly evolving to ensure we stay ahead of the game, whilst having the benefit of being on-line you don't have to keep buying software updates.
15
Cost-effective
Constant monitoring of prices ensures are great value for money, without any loss of system quality.
16
Free trial
What have you got to lose with the option to do a full campaign without any obligation to buy?
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Lists
17
Automated data management
Opt-outs and bounces are automatically and instantly flagged and blocked from future sends, saving you from tiresome manual work to keep things up-to-date.
18
Data purchasing
Don't have your own marketing list yet? Let our experts help. We can get you a relevant and current database to get things started whilst you grow your own list organically.
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Messages
19
Personalisation
Easily merge data from your list into your message to give it that personal touch that can improve response rates.
20
Hosting
Store your images and other files on our own hosting server, uploadlibrary.com, free of charge. You can even manage and utilise your files through our system without the need for any other software.
21
Impact
Our design partners will help you create great looking campaigns that also get the right message across to your recipients.
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Delivery
22
Performance & reliability
Our network of servers can handle our clients sending large campaigns at the same time by sharing the work between them and leave yours free for their normal tasks. This distributed model also means that if one part fails the rest can continue working whilst we get things up and running again.
23
Have your own dedicated server
If you send particularly high volumes you can make huge savings with your own copy of the system.
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Reports
24
Analysis
Highly detailed, real-time, reporting helps you calculate return on investment (ROI) – you can even track recipients all the way to sale. You will also be able to see where things can be improved next time so you get better with each campaign.
25
Here when you need us
As well as our dedicated support team, your Account Manager works only on the phone and on-line, so won't be away in meetings when you need them
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Pure is a member of the Direct Marketing Association. As a member of the DMA we abide by the Direct Marketing Code of Practice.
Purepromoter Ltd (trading as Pure). Registered Address: 19 New Road, Brighton, East Sussex, BN1 1UF. Company Reg No:4266410
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